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What's Your Value? Fixed Fees vs. Value-Based Pricing Models for CPA Firms

WHAT'S YOUR VALUE? FIXED FEES VS. VALUE-BASED PRICING MODELS FOR CPA FIRMS

Cost Free
Presentation Length 1.0 hour

Recorded DateNovember 18, 2020
CPE:Not available
(archived webinars do not offer CPE credits)
Course LevelBasic
Course Description

Do your clients truly understand your value? Have you analyzed your firm’s pricing model recently? Many accounting firms are shifting away from billable hours, due in part to evolving client demands, market competition, staff retention, and advancements in technology. Prospects are demanding upfront pricing in order to shop for the lowest fees, identify which firms offer the most bang for the buck, and weed out the compliance-focused providers from the value-added advisors. We invite you to join us online to learn the ins and outs of maximizing your value to your clients – and adding revenue to your bottom line.

Learning Objectives:


  • Identify the basics about pricing, billing, and scope

  • Determine the pros and cons of value-based pricing, cost-based fixed-fee pricing, and hourly billing 

  • Recognize considerations for switching pricing models

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PLEASE NOTE: ARCHIVED WEBINARS DO NOT QUALIFY FOR CPE

About Our Presenter

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Thomson Reuters (TSX/NYSE: TRI) (“TR”) informs the way forward by bringing together the trusted content and technology that people and organizations need to make the right decisions. The company serves professionals across legal, tax, accounting, compliance, government, and media. Its products combine highly specialized software and insights to empower professionals with the data, intelligence, and solutions needed to make informed decisions, and to help institutions in their pursuit of justice, truth, and transparency. Reuters, part of Thomson Reuters, is a world-leading provider of trusted journalism and news. For more information, visit tr.com.