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Digital Dominance Method: How Your Firm Can Own Every Important Online Asset

DIGITAL DOMINANCE METHOD: HOW YOUR FIRM CAN OWN EVERY IMPORTANT ONLINE ASSET

Cost Free
Presentation Length 1.0 hour

Recorded DateDecember 3, 2019
CPE:Not available
(archived webinars do not offer CPE credits)
Course LevelBasic
Course Description

Completely brand new presentation. With so much noise about how to effectively market your firm online, how do you identify the HIGHEST leverage activities your firm can do that actually bring in clients? Sprinkled with actual case studies from CPA’s and practitioners who are having massive success online, this course will give you a blueprint for each primary area that you need to cover: Search (SEO), Pay-Per-Click Advertising, Email, Social, Website Conversions, Funnels, and more. You will walk away with easily-implementable steps to grow your footprint and bring in new clients online.
 
Learning Objectives:


  • Learn how to stay ahead of the newest trends in Google Search, both organic and paid, so your offseason is full of new appointments from motivated clients

  • Identify the problem with relying upon “funnels” for the entirety of your online marketing … and the opportunity for those who use them properly.

  • Identify the BEST, most efficient way to put out a steady stream of new content so that you are making the algorithms happy … and getting more leads.

  • Learn how to ensure that you are the “go to” accountant for your local market area, especially those 45 and under.

  • Discover how TaxProMarketer helped one client obtain 108 phone calls (on average) each and every month for over 12 months from targeted, interested prospects.

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With a youth ministry background, Nate Hagerty entered the tax industry in 2003 and became the Marketing Director of a regional tax firm in Virginia.

This firm grew from a small $50,000/year firm to one which took in over $4.3 million in tax prep fees alone in less than ten years, employing over 440 people with 23 locations throughout Virginia, West Virginia, and Tennessee. From 2003 until 2006, Mr. Hagerty directed the marketing and sales of this company, as it yearly surpassed the sales of well-known national franchises in its 15 market areas. During this period, he worked as a coach and consultant to the tax and accounting industry, helping thousands of other tax business owners in the US, Canada, Australia, and the UK make more money and grow their companies.

Having founded and sold his first business by the age of 30, Mr. Hagerty (a Mensa member) is a three-time "40 Under 40" honoree by CPA Practice Advisor. He has been published widely in industry publications and is the author & editor of two Amazon Best-Selling books (Breaking the Tax Code, Vols. 1 & 2).

He now devotes his full-time energy to assisting other business owners in achieving their long-held dreams for their businesses by building profitable “herds” of clients through a down-to-earth, relationship-oriented approach. TaxProMarketer combines his relationship-building expertise (from his experience as a youth minister), his passion for effective and clear communication (informed by his English degree from the University of Virginia), and a gift for writing copy that sells. He is married and has six children, four of whom he and his wife adopted from Ethiopia and Uganda.

About Our Presenter

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TaxProMarketer has been serving the tax and accounting industry (focusing on digital marketing) since 2007 and has established a reputation for straight talk and getting results on behalf of independent tax and accounting firms across the United States.

Our mission as a company is to help our clients increase their sales and grow their revenues as a direct result of our services. We care deeply about our clients and getting them results so that they can expand their firms, serve their clients well, and reach their business goals.

TaxProMarketer is an Inc 5000 recipient, a Keap Certified Partner, a Digital Marketer Certified Agency, and a Google Premier Partner.